If You Think You Get Sales, Then This Might Change Your Mind

Buying Diamond Jewelry

Buying diamond jewelry can be challenging. Finding a gorgeous piece is cake; finding the one that fits you is the tough part. Unless you are an expert gemologist, how can you tell, without a doubt, that the diamond jewelry you are eyeing is a quality one? After all, the last thing diamonds are is cheap.

You need assurance that the quality you spend on is the same quality you get in exchange. That doesn’t excuse you from work, however, and for a buyer of diamond jewelry, work equals research.

Start by understanding how a diamond’s value is determined through a process that involves four key criteria: color, cut, clarity, and carat. Color can range from from colorless to yellow, cut refers to the diamond’s design, clarity is the gem’s level of flawlessness, and carat is simply its weight.

Diamond weight can be expressed in decimal or fractional parts of a carat. A fraction may denote a certain weight range. The weight of diamond labeled as 1/2 carat, for example, can be anywhere between .47 and .54 carat. If diamond weight is expressed as a fraction, the retailer should tell you that the weight is not precise and give you the reasonable weight range for every fraction or weight tolerance used.

Imitation diamonds – for example, cubic zirconia – look just like diamonds but are way cheaper in price. Some artificially created gemstones resemble diamonds as well, and may be overlooked by detectors that are originally designed to identify cubic zirconia. When shopping for diamond jewelry, ask the jeweler if they have the latest testing equipment that can distinguish diamonds from lab diamonds.

Here are additional tips to help you make a wise purchase:

> When talking about diamond grades with a sales guy, ask who grades their diamonds, what the qualifications of that person are, and what other grading guarantees they offer. It’s always good get a second opinion.

> Don’t use a black background when checking out some diamonds. Black changes the way your eyes perceive color. Always look at diamonds under magnification, and make it a point that you understand what you looking at.

> Comparison-shop before you choose what pieces to buy.

> Ask the jeweler about diamond treatments. Diamonds can be laser-treated or fracture filled to make them look better.

> Put everything in black and white. A sales receipt or appraisal that shows the quality of the diamond can act as a contract.

> Read and understand all warranties and guarantees before purchasing the diamond jewelry.

> Together with your receipt, make sure you get a certificate of replacement cost or an appraisal that states the diamond’s qualities.

> Lastly, if your diamond is given to you with a gemological certificate, check if it’s the original and keep it with the receipt.